Skip to content Skip to navigation

Report: Payers Adopting More Patient Engagement Platforms

August 21, 2012
by Gabriel Perna
| Reprints

Providers aren’t the only ones trying to get patients more engaged with various technology platforms, according to a new report from Chilmark Research, payers are also getting on board. According to the report, various health insurers have begun creating initiatives which use social media, mobile health (mHealth), and even games to support patient engagement.

The report, titled Benchmark Report: Payer Adoption of Emerging Consumer Tech, looked at 40 such programs, which Chilmark says have showed early promise, despite their infancy.

"The passage of the Affordable Care Act (ACA) is forcing a major restructuring of the healthcare sector and health insurers must innovate to demonstrate value to their customers (employers) and improve margins. As the industry shifts from a fee-for-service to outcomes-based reimbursement models, insurers are implementing several strategies to survive in this new world order," John Moore, founder and managing partner of Chilmark Research, said in a statement.

The report says that the significant improvements in consumer technologies, their growing adoption and use and the introduction of low-cost, biometric devices is making it easier for health insurers to tackle the challenges of the ACA. Many of these insurers are teaming with third parties or developing applications in-house. A few have gone so far as to acquire software companies.

However, Moore says, despite the consumer technology-enabled patient engagement strategies profiled in the report, the industry is still very much in the early-innovator, adoption stage.  "The vast majority of health insurers remain sitting on the sidelines,” he said.  

 

Topics

News

CMS Looks to Increase Patient Engagement with New Models

The Centers for Medicare & and Medicaid Services (CMS) has announced two new models from the CMS Innovation Center (CMMI) that will aim to increase patient engagement in care decisions by putting more information in the hands of Medicare beneficiaries.

Medtronic, Fitbit Integrating Health and Activity Data for Diabetes Management

Fitness wearables company Fitbit, based in San Francisco, and Dublin, Ireland-based Medtronic, a medical device company, have teamed up to integrate health and activity tracking for patients living with diabetes and their physicians and care teams.

UC San Diego Health Offering EHR, iPad Access to Patients

Patients at the recently-opened Jacobs Medical Center at UC San Diego Health can be in more command with their own experience by assessing their own medical information, controlling room features and more.

Texas Medical Center, Australia Form BioBridge to Develop Health Innovation

Houston-based Texas Medical Center (TMC) and the Melbourne-based Health Informatics Society of Australia (HISA) are collaborating on a health startup exchange program.

Teladoc Hits 101K Patient Visits in November

Telehealth vendor Teladoc announced this week that it totaled 101,600 e-health patient visits in November, setting a company record.

Research of mHealth Apps Reveals Significant Gaps in Quality

An evaluation of 137 patient-facing mobile health apps revealed that few apps address the needs of the patients who could benefit the most, according to research in December’s issue of Health Affairs.