How to Put Data and Analytics to Work in the Era of Healthcare Reform

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With a Teradata enterprise data warehouse (EDW) at its core, Blue Cross and Blue Shield of North Carolina (BCBSNC) has created a data and analytics-driven environment to improve the health of its members and provide a competitive edge in the era of healthcare reform. The company also has begun expanding the way it uses its Teradata EDW, extending it into areas that include strategic planning, network management, product design, as well as fraud prevention and remediation. This whitepaper details how BCB SNC leverages its Teradata environment to achieve key strategic goals.

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